Comments on: Advertising: Most people ignore web banners!

By: Ad Size and Advertising Effectiveness

Ad Size and Advertising Effectiveness — Mon, 24 Aug 2009 09:03:37 +0000

[...] being the fact that larger ad sizes causing more ad blindness. We all know how easily the web users ignored traditional web banners (mainly 468×60) and now the leaderboard is joining this ignored list as [...]

By: Joelchrist

Joelchrist — Mon, 20 Jul 2009 05:25:10 +0000

Yeah. I agree. Me too simply ignore the banner, i dont think that google crawl text from banners. so i prefer placing text than banner.

By: Rahul

Rahul — Tue, 14 Jul 2009 10:30:19 +0000

This is fact peoples ignore banners.Rahul´s last blog post... Tips How to Make Successful Blog

By: Ajith Prasad

Ajith Prasad — Tue, 14 Jul 2009 07:18:07 +0000

@Lee, @Kurt, @Raju, to be frank AdSense clicks are generally coming from those first timers or wanderers. In fact, aren’t we all alluring people to click by changing fonts, blending with the colors etc?

By: Kurt Avish

Kurt Avish — Fri, 10 Jul 2009 15:56:04 +0000

Honestly I was never attracted to banners :S I prefer text ads but then for banners it also depend.. some banner are so well designed that i can stop to look at them for a while lol.

You know those adsense scientology ads? They are really interesting to watch at times.

By: Make Money Online

Make Money Online — Thu, 09 Jul 2009 10:47:18 +0000

Haha, everyone is wishing that their readers click on their Adsense ads. Nevertheless, regular readers definitely will not click on it because they know what is this and they know where is it, but first time reader might click on the ads if they don’t know what is it and where is it, perhaps accidently.

Yes Ajith, if you tend to make money with Adsense, try to aim for people who don’t know much about internet or Google Adsense. You might be able to get more clicks.

Regards,
Lee

Make Money Online´s last blog post… The Truths They Don’t Tell You About Making Thousands of Dollars Online

By: Raju

Raju — Wed, 08 Jul 2009 11:21:04 +0000

As a web-master, this is scary. I tend to agree with this survey. As more and more people get “web-aware” the tendency to click on ads online reduce. i observed this personally at home with my mom and sister. It gets challenging as a webmaster to create niches which attract youngsters.

By: Ajith Prasad

Ajith Prasad — Wed, 08 Jul 2009 10:46:28 +0000

@Richael, Absolutely. More than well known brands and products, many of the web banners carry junk services behind them. Having said that the existence of blogs like mine is largely based on how easily we can attract people to click on those ads

@Nihar, you are right about the internet usage… But I thought this particular survey was conducted with those who use all the media.

@SK, you and me are attracted to blogging due to those web banners right?

As for the CreditBurner, I had some issues in the past but they seem to have sorted out all those redirection-to-junk-sites issues. I tested it (still using them) on my tools pages – so far no issues but I shall definitely keep a watch.

@Arun, I agree with your views on shopping research. Perhaps, the web provides an excellent platform to research but actual purchase may not happen via web (due to a banner ad)

@Tushar, What did you mean when you said banners are costly?

@Jacques, intrusive ads usually drags your attention but unlike newspaper, magazine ads you have the option to close the browser or quickly move away from the page.

@Lee, LOL I wish all my readers clicked some of those Google Ads on my pages . Did you give out a clue that we should focus on niches where the typical reader is not tech-savvy and do not understand Google Ads??

@Rajiv, I believe that reviews are somewhat helpful but you have to read 10s of them before concluding something. Still, you might want to take a look at a particular product offline before making a purchase decision. You are right about the way in which newspapers, TV and web is evolving. Every medium is more like a marketing channel these days!

Thank you all for your wonderful views!

By: moserw

moserw — Wed, 08 Jul 2009 07:12:18 +0000

Honestly very true. I've never bought anything myself based on internet ads. I have however bought a lot of stuff based on reviews on the internet. But I believe the internet is the future. A long while ago people read newspapers for news, then it was TV and now its the internet. News about MJ's death was first on the internet. Similarly ads and marketing too will go the internet way.moserw´s last blog post... Going The Fruit Diet Way…

By: Make Money Online

Make Money Online — Tue, 07 Jul 2009 03:38:44 +0000

I got to know about this for quite some times, many people ignored banner ads or text link ads, especially “Ads By Google”. I agree with you, only younger generation would click on the ads because they have minimum knowledge about internet and ads as well. I noticed that most of the people don’t even know about Google Adsense, this was why they will click on the ads if they interested with the ads.

I’ve actually built 3 blogs about construction, I’m targeting construction contractor, because most of them don’t know about Google Adsense. I did receive quite some clicks from construction blogs every day.

Regards,
Lee

Make Money Online´s last blog post… Make Money Online With Forex Trading System – MyForexTruths

By: Jacques Snyman

Jacques Snyman — Mon, 06 Jul 2009 19:40:05 +0000

It is almost that once we get used to them our brain automatically glosses them over in the search for the information we came there to locate in the first place. Just like reading a magazine and not noticing most the ads. Only the special ones will get your attention.

By: IndianCashMaker

IndianCashMaker — Mon, 06 Jul 2009 15:27:31 +0000

i have always felt that web banners are not that effective....but still they are so costly..the age factor you have talked about is very true..IndianCashMaker´s last blog post... How does Blogging Make Money?

By: Arun Basil Lal

Arun Basil Lal — Sun, 05 Jul 2009 17:50:21 +0000

I ordered a Dell Studio 15 Lappie based on what I read on the internet, 2-3 phone calls and a lot of tweeting.I just don't trust Adsense ads, its too easy to use Adwords, and setting up a real looking sales website is too easy.I think on the internet more people turn to reviews rather than ads, maybe finally the purchase is made via an ad.Arun Basil Lal´s last blog post... Add Custom Status or Notes to a Post without a Plugin

By: binaryday

binaryday — Sun, 05 Jul 2009 12:41:19 +0000

Really useful post. If you are as certain as me that those %ges are going to change in favour of internet, there is no doubt that we are at the right spot.Btw Ajith, I was looking for a cpm ad network for one of my sites and came across creditburner. Further research on Google showed that they use dubious methods. Thought will let you know since you seem to be promoting them on your site.binaryday´s last blog post... 5 reasons why Toolbar Pagerank is still important

By: Nihar

Nihar — Sun, 05 Jul 2009 05:57:06 +0000

The main reason for less people going for internet banners is there are still very less %ge of ppl who are on the web. there are lots of ppl who still don't use internet and they look for ads on either news papers or Television.Nihar´s last blog post... June 2009 Blog Traffic & Income statistics

By: Richael Neet

Richael Neet — Sat, 04 Jul 2009 22:54:59 +0000

Why people ignore internet ads? I think the major reason is the belief that most advertising companies are just a small, scam website that took advantage of the cheap advertising options and placed their ads. Most people have grown tired of those flashy "You are the XXXXX visitor to the website, click to claim your reward" types of ads, and go ahead and associate all internet ads with those scammy types of ads.More trust is placed on print, billboard, radio or TV ads, since they cost much more than Internet ads, therefore, people view it as legitimate.Richael Neet´s last blog post... Domain Registration Length – Does it Matter?