Posted on September 7, 2009 | 16 Comments
There’s no doubt that Google AdSense is the unchallenged leader in PPC advertising and hence the default choice for any publisher/blogger to get started with blog monetization. When it comes to the publisher coverage, available distribution channel
Continue Reading →Posted on September 2, 2009 | 18 Comments
Google AdSense has recently introduced the category filter feature for publishers. The category filter, along with other ad optimization features such as competitive ad filter can be used to effectively increase your Google AdSense income.The cat
Continue Reading →Posted on August 24, 2009 | 19 Comments
Recently I read an interesting research report on Marketing Charts about the effectiveness of various online ad sizes. This report revealed that smaller ads are much more effective in click-through-rates (CTR) than large banners. I was in disbelief w
Continue Reading →Posted on July 4, 2009 | 16 Comments
A recent poll conducted by AdWeekMedia and Harris Interactive reveals that most people actually ignore web advertisement banners while they tend to believe more in television and news paper ads in order to arrive at purchase decisions.The percent
Continue Reading →Posted on January 22, 2009 | 19 Comments
Technorati launched their blog ad network in June last year and since then it has been sitting in beta stage. Dollar$hower was still very new at that time and my publisher application was rejected right away because only high traffic blogs were getti
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