Posted on January 17, 2009 | 14 Comments
If you have been going nuts over the continuing downtrend of your blog income, here are the reasons. Pubmatic, the ad optimization service, has published a report on the Ad rates trend for the past one year and the story doesn’t look all that great
Continue Reading →Posted on December 30, 2008 | 66 Comments
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Continue Reading →Posted on December 12, 2008 | 44 Comments
A few weeks ago, when I (neatly) blended my Google AdSense 336x280 block a couple of paragraphs down the post content I thought I did a smart job! As a matter of fact, this was really resulting in an increased CTR (Click-Through-Rate) as well and a f
Continue Reading →Posted on December 8, 2008 | 9 Comments
Major financial and investment institutions declaring bankruptcy, Honda's plan to exit Formula 1 racing and General Motors withdrawing Tiger Woods' sponsorship are some of the sensational news about the ongoing global recession. It is not any smart g
Continue Reading →Posted on October 16, 2008 | 8 Comments
In fact, I was intending to write on a similar topic ('US ad expenditure trend') until I read this post from ProBlogger today. Basically he is talking about how to recession-proof your blog and I encourage all of you to read that post first (and exc
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