Entries for the ‘7. News - Analysis’ Category

Social Network advertisement model yet to pick

A few months back most analysts were of the opinion that the social network based advertisement market was going to be the next big campaign target. The pace at which new social network sites were being formed and the accelerated growth in their subscription base seemed to defend this theory. However, the latest reports by Nielsen Online shows a different picture altogether. Click Here to Continue Reading

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Can music help sell Vista?

I just found this video on Youtube and thought of sharing the same with my readers. This is a campaign from the Microsoft Vista Sales team to motivate themselves to sell Vista better…

Microsoft Vista sales campaign

Can music really sell something that is already proven to be a failure, at least in the enterprise context?

Responses (4)

Yahoo! AMP! - Advertisement Management Platform

This post originally had some content and was somehow wiped out by wordpress save (Or was it hacking? I am looking into the logs). From the draft version, I am trying to reproduce it :-

Yahoo Publisher Network has been sitting on the beta stage for a while now. After half a decade into operations this program is still available only for US publishers. However, it seems, Yahoo has been working on a solid ad management platform (code named Project Apex) to lay foundation to their new efforts to become the advertisement channel of choice. Click Here to Continue Reading

Responses (1)

Watch out facebook!

Social networking memberships are growing at an alarming pace! While the market leaders is still MySpace, the strong runner-ups lead by facebook is all set to conquer the minds of social animals around the world. MySpace is still having single digit subscription growth where as facebook registered a whopping 102% year-on-year growth to reach more than 20 million unique members.
US Social Network Site Marketshare

Now, what does this number translate to? More than 20 million registrations, if you consider the recent growth rate, facebook is all set to hit the 100 million mark Click Here to Continue Reading

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