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I am Ajith Edassery, a software engineer and part time blogger from Bangalore, India. Blogging is my pastime and I use this space to write about Blogging Tips, Internet marketing, Search Engine Optimization and How to Earn Money Online. Read more in the about page and subscribe to my updates using the form below:

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Archive for the 'News Analysis' category

Social Networking & Tweeting MUST for PR and Marketing

Posted on September 4, 2009 | 9 Comments

A recent report by iPressRoom reveals that twitter, SocNets and blogging skills are as important as traditional media relations skills for new PR (Public Relations) hires and marketing personnel in the US. This may not be any surprise news because th

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Ad Size and Advertising Effectiveness

Posted on August 24, 2009 | 19 Comments

Recently I read an interesting research report on Marketing Charts about the effectiveness of various online ad sizes. This report revealed that smaller ads are much more effective in click-through-rates (CTR) than large banners. I was in disbelief w

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Latest innovation from Google Labs – News Timeline

Posted on April 21, 2009 | 11 Comments

Google Labs is one of the coolest places for those who are in love with the latest on Web 2.0, web gadgets and innovations around the search. It's really amazing to see how Google has exploited the search meta information to bring it to newer dimensi

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Interesting facts about Internet Usage, Search and related Businesses

Posted on March 16, 2009 | 11 Comments

It is not a surprising fact that majority of the online income generation mechanisms are revolving around search engines and search users. And when it comes to Google's services, I doubt if anybody can live without them at all - be it the search engi

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Reasons behind the Nose-diving Blog Income

Posted on January 17, 2009 | 14 Comments

If you have been going nuts over the continuing downtrend of your blog income, here are the reasons. Pubmatic, the ad optimization service, has published a report on the Ad rates trend for the past one year and the story doesn’t look all that great

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