Note: Before reading this post, you may want to check out DollarShower Product Finder tool that can help you to pick the right ad product for your blog.
Having a blog or website is a great thing as you can freely voice your opinions and thoughts. But how about earning some money by displaying some advertisements on your blog? Let us talk about the same in this blog post (Also read one of the previous posts on Different ways of making money). Again, my knowledgeable readers may please excuse as I am with beginners here in this series.
What are online ads?
Online advertisements are a piece of marketing or commercial information that appears on a web page. It can be in the form of a simple text link, an image (animated or otherwise) link, a pop-up/pop-under, an audio clip, video clip etc. Clicking an ad redirects the user to a website which stands for a commercial purpose.
Publisher, Advertiser, Ad Network…
A ‘publisher’ is a person who owns a web page, site or blog on which (s)he allows ads to be displayed. An ‘advertiser’ is the entity whose ads appear on that page. The ‘ad network’ is the intermediate person who has linked pacts with both publishers and advertisers and facilitate the creation, feeding, monitoring and payments of ads. Basically ad networks manage both advertisers and publishers. Advertisers pay ad networks for displaying their ads, ad networks use their publisher network to display these ads and pays publishers part of the money that they got from advertisers. This triangular love story works great for all involved parties!
So, how do I put some ads?
It is so easy! The following are the steps involved in almost all cases:-
1. Sign up with an ad network as a ‘Publisher’: Signing up as publisher is a FREE thing with all networks. Provide your details such as email, address and payment mechanism (check, PayPal, wire transfer etc)
2. Once your account is approved you can log on to the network site and design your ads for its look, feel, size, content etc.
3. Once the ads are designed the network site will provide you a piece of code or script. All that you need to do is to copy and paste it onto your web pages or blog. In a few minutes time, ads start appearing.
4. Keep monitoring the account once in a while to track your earnings.
Ads on blogs
Displaying ads on your blogs is a relatively easier thing than displaying them on webpages managed by you. Most of the blogging sites provide plugins or widgets that can display google adsense service. Other ad services can be pasted on to widgets or script boxes.
The following are some of the popular ad-networks. We will provide detail reviews on each of them and a lot more in our ‘D$ Reviews’ section.
Text Link Ads
Google Adsense
Bidvertiser
Linkworth
Clicksor
Adbrite
Compensation methods
There are a number of ways in which the ad network calculates how much to pay the publisher or how much to charge the advertisers. This and various topics such as compensation models will be discussed here in the near future…
please tell about how t o add ads in my bogs site
Noufal,
Before you can put the ad scripts on your blog, you have to sign up with those ad services such as AdSense or Bidvertiser or other. Many times they may not accept newer blogs or blogs with less content. You need to first build some content and apply for these ad services.
Hi,
I am still in the process of building my blog and I not planning to use Google’s adsense. I am using blogger beta version with an enhanced template, which I got from the Internet. Please post some trick with which we can post different banner ads on each post. I don’t want to have different banners rotating on all pages of my blog. The banners ads should be with in the post content and each banner should be different. Please help.
Ravikanth
Ravi,
If you want to put single fixed image ads per post, you can use the HTML IMG tag to post (Use ‘add image’ from post edit menu and upload your ad banner). But if you need certain ad script to render banners, you have to edit your blogger theme code to allow insertion of ad banner html/javascript in the posts. Read this post for more info
http://www.indiastudychannel.com/resources/57346-How-Add-HTML-Codes-Blogger-Post.aspx
I would like know where to put those promotional code supplied by ads network on my wordpress blog? I need to know which tools to use and this has really hinder my progress as a new affiliate.
Akinola,
You can add them using a ‘text’ widgets (From Appearance->Widgets menu item on your WordPress admin panel). The other option is to use one of those AdSense plugins as mentioned in this post -> http://mashable.com/2007/09/04/wordpress-adsense/
thank i like it and very help full
I need to insert one Popunder Advertising in my word press blogs between . I search to find the above tags in the WP editor but can’t find the same. Can someone help me ……….Thanks