Understand your blog posts’ visibility via Google Webmaster Tools (and take corrective measures, if necessary)
Google Webmaster Tools is one of the very first services that every blogger and webmaster should sign up for, as soon as the blog is launched! However, most people do not give enough importance to this tool once the sitemap is submitted and robot.txt verified.
Let me explain here a couple of important pages in the Google Webmaster Tools that provide insights into the popularity and visibility of your content (blog posts, pages, other services etc). Then we will quickly cover a few tips to improve the situation. Please note that I will not be talking too much about Search Engine Optimization or where to find hot keywords etc.
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Have you ever faced a situation where you don’t have enough topics to write on your blog? Or even worse - you have a topic in mind, but don’t have enough stock information to get started and expand it into a decent post. And finally the worst scenario - there’s no motivation or drive (internal or external) to continue posting!


