Ajith | | 10 Comments
I have read a lot about the PSD to WordPress services whereby web designers design Photoshop layouts, generate styles and then hand code WordPress themes in PHP. I had also seen some automation tools to generate code out of design but hadn’t really seen a complete theme generation tool with Photoshop until today.
Today, I got to know about this amazing Adobe Photoshop plugin called Divine Elemente which is a super cool product using which even a dummy can create a WordPress theme from within Photoshop. And mind you, the basic theme generation requires absolutely no coding and even better, the generated theme is SEO optimized, XHTML compliant and extremely simple code to understand as well. Now let us see how easy WordPress theme generation can get (By the way, this is NOT a paid post)
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Ajith | | 13 Comments
This post is not about blog marketing mistakes as such but on some of those silly blog promotion methods that an inexperienced blogger would go about in the beginning. To be frank, I would have done a couple of these tricks in the past when I didn’t have any clue on promoting my content and the priority was somehow improving the visibility and blog statistics.
Well, visibility and statistics still play a big role even when your blog is established, but it wouldn’t be huge task as it was in the beginning. So what are these silly things that people still keep doing?
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Ajith | | 44 Comments
Affiliate marketing is arguably the best online money making opportunity that bloggers, webmasters and other Internet marketers have at their disposal. The lack of good affiliate programs in India, however, force most Indian marketers to look up to popular foreign affiliate networks in order to carry out their campaigns and make money online. Many of them in fact target the US and Canada traffic alone to sell products relevant there and totally avoid marketing in India.
If you want to be an affiliate marketer of certain Indian products in the Indian market via your blog, website or email-social marketing, you are left with very few options when it comes to affiliate programs and networks. Here are some of the best affiliate programs in India that I could dig out.
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Ajith | | 11 Comments
A couple of years back I had written a post about the need to have some amount of timeless content on blogs in order to sustain traffic and readership. That was mainly in the context of search engine traffic which was probably the only source (almost) of visitors to a website then.
Several things have changed since then – Google search indexing algorithm updates, multi-fold increase in social media usage, changes in the content access devices and their form factors to name a few. In this context, I am forced to believe that content that is viral in nature will be the only sustainable entity in the online world where competition is always very high and the unexpected can happen anytime.
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Ajith | | 2 Comments
I have been using Google Adwords for driving my online marketing campaigns for a while now. Being the best possible option to send relevant search users to your landing pages (and get conversions), a lot of 
Internet marketers depend a great deal on Google. However, your Google Adwords campaigns can turn out to be really expensive and may not yield much results unless the so-called quality score of your landing page is not optimized.
In this post let me explain what is meant by the quality score of AdWords landing pages and some practical tips & tricks that I use to optimize my AdWords landing pages. Continue Reading →
