Entries Tagged ‘chitika’

Google AdSense is usually the natural first choice and definitely the best option for those who want to go for contextual text link advertisement. AdSense is almost synonymous to CPC (Pay-Per-Click) advertising as Kleenex is to facial tissues. However, a number of publishers - especially low traffic blogs and beginners - find it difficult to cope with AdSense due to a number of reasons.

Most common AdSense concerns

A lot of people get banned by AdSense sometimes for wrong reasons as well though in most cases it is due to click fraud. But just in case a publisher gets banned for a wrong reason, there is not an easy way to communicate the same to Google as their customer support is too slow. And most of the time you get no reply from them.
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The well known blog advertising company Chitika Inc (famous for Chitika eMiniMalls) will be soon launching a CPM graphics ad product. The new product will complement their existing suite of CPC products.

According to Ms. Karla Escolas from Chitika Customer Relations, the new product will be intelligently optimized in a way that CPM ads will be displayed only when it can get paid more than the CPC ad in the same slot thereby increasing the earnings potential of blog publishers.

While adding another product to the suite is a good move, one might wonder why Chitika has to venture into the already packed CPM market where there are many established players. Let’s wait and watch!