Entries Tagged ‘CPM’

There are not many CPM networks that are willing to approve publisher accounts of blogs or websites that does not have significant amount of traffic. In most cases, the Pay-Per-Impression programs would approve only those sites that meet 1000 unique visitors/2500 page impressions per day as minimum traffic requirement. Also, for many premium CPM networks, traffic alone is not the criteria but the site or blog should have unique content as per their norms.

With the CPM networks showing their back to small blogs, these bloggers are forced to revert to Paid-To-Promote (PTP) networks that promise decent eCPM rates. One such product is the CreditBurner PTP network that I had reviewed sometime back. Yet another similar product is MVAV Media’s CPM program. Click Here to Continue Reading

Komli is a premium ad network from India. I thought of writing this review mainly because 35% of my reader community is from India or Indians settled abroad. It is probably useful for others as well because that is the same cause for which Komli stands – they are targeting up to 40% of the international ad traffic that is India bound.

What exactly is Komli?

Komli started their operations in 2006 and what they offer is a CPM ad network program. Focusing only on Pay-Per-Impression advertising is probably the best workable model in India. There are not too many online ad networks in this country yet Click Here to Continue Reading

The well known blog advertising company Chitika Inc (famous for Chitika eMiniMalls) will be soon launching a CPM graphics ad product. The new product will complement their existing suite of CPC products.

According to Ms. Karla Escolas from Chitika Customer Relations, the new product will be intelligently optimized in a way that CPM ads will be displayed only when it can get paid more than the CPC ad in the same slot thereby increasing the earnings potential of blog publishers.

While adding another product to the suite is a good move, one might wonder why Chitika has to venture into the already packed CPM market where there are many established players. Let’s wait and watch!