Ad Optimization Services – Do they really work?
Recently I had received some comments about Pubmatic Ad Optimization Service in one of my review posts. Following this, I thought of giving this product a try and also do some competitor analysis on this particular segment. After some trials with different products, I thought of summarizing my views not in terms of a full-fledged review but what exactly publishers are expecting out of these optimization services.
What is Ad Optimization?
As bloggers, many of you must have signed up with a number of ad networks for publisher accounts. At the end, however, you want to stick on to the most performing ads and networks based on your earnings pattern as you see them on a periodical basis. In this case, arriving at a decision on which ad networks to be used is the outcome of your manual experiments. Click Here to Continue Reading
